The Social Experience

Social Experience Video games are also capitalizing on brain science. By creating a strong social experience, they give the player an illusion of power, unity and acceptance. This sense of belonging and power are especially motivating for a male-dominated audience. Some kids have reported that they find video games an escape from feeling sad, purposeless, isolated, inadequate and inferior. However, once they stop playing the game, reality becomes mundane, painful and boring. Through these examples and many others, it’s evident that our brains are directly impacted by what we experience through technology and entertainment. And one of the most influential ways is through the release of dopamine. 

So we have to take control of what the youth are seeing and interacting with on a daily basis.